CytoSport is a major man­u­fac­turer of sports nutri­tion prod­ucts. Their line of Mus­cle Milk bars are enough to make one decide to go to the gym and start work­ing out– if only to have a good excuse to eat lots of them. They have the same amount of pro­tein that’s in a ham­burger, but ...

Corry’s orig­i­nal pack­age design Corry’s Snail and Bug Death comes in a pack­age that has been around for a while and has a lot of brand recog­ni­tion. When Corry’s asked Ron Rifkin of The Design Office in Oak­land to update the clas­sic design, he decided the illus­tra­tion needed some help too. Still, it was very ...

Twin­lab is a major man­u­fac­turer and mar­keter of sports nutri­tion prod­ucts. Respond­ing to an evolv­ing mar­ket, the brand man­agers decided that the next gen­er­a­tion of nutri­tional drinks would need to be for the mass mar­ket, appeal­ing to both women and men, and be free of all arti­fi­cial fla­vors, col­or­ings, sweet­en­ers, and ques­tion­able or banned sub­stances. ...